Panetta promoted to European Business Manager for Bell Laboratories

Agostino Panetta was promoted to European Business Manager for Bell Laboratories in May, where he will manage sales of Bell's rodent control products in Europe, the Middle East and Africa (EMEA).

Panetta will provide strategic leadership in sales, marketing and registration of Bell's rodent control products in the EMEA's professional pest control and animal health markets.

Working closely with Bell's regional account managers in Europe, he will assess customer and market information in order to build strong customer and distributor relationships and to expand the market share of Bell products.

For the past decade, Panetta has been Bell's regional manager for Southern Europe where he worked with Bell distributors and customers in France, Italy, Spain, Portugal, Greece and Turkey.

"Tino's knowledge of Bell's customer base and product line will enable him to gather and synthesize market information and to monitor product performance in order to enhance existing relationships and to build new ones," said Mark Westover, Bell's VP of global sales.

Prior to joining Bell, Panetta gained sales and managerial experience as a key account manager for Messer France SA. and, prior to that, as sales representative for Kayserberg Packaging.

Panetta, who is based in France, is looking forward to developing business in the EMEA region with support from Bell distributors, customers and staff.

"We're fortunate to work with the best partners worldwide which has allowed us to reach our current leadership position," Panetta said. "In this transition, Bell's dynamic, professional EMEA team will provide seamless collaboration which holds the promise of an extremely bright future."

Panetta replaces Rupert Broome, who, after nine years as Bell's Director for EMEA &?Asia, has accepted a position with Killgerm Group.